Brand Apart
Brand Apart is a marketing and brand studio that hosts an annual conference featuring “Garages”, showcases that facilitate various types of conversation and connections with experts around new initiatives, tolls, tactics and resources for franchise operators.
NextMe Increases Efficiency at Brand Apart’s Annual Conference
The Need
NextMe was tasked with creating a new area in Garages that provides personalized help for attending “operators” on curated topics of interest offered on a first come first serve basis.
The Outcome
NextMe improved the guest experience by creating more transparency and personalized communication. Our waitlist helped operators quote wait times more accurately to gain more insight into the sales funnel and retain more attendees. Brand Apart also took advantage of NextMe’s virtual waiting room to keep attendees engaged during long wait times and create additional sales opportunities.
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