NextME Enhances Next Conference 2019

Next Conference hosted by Nutanix is the IT industry’s leading datacenter and cloud conference where Executives, IT infrastructure and operations leaders, architects, devops practitioners and partners learn and discuss state-of-the-art practices on how to build and run enterprise clouds, on their terms, that provide agility and foster innovation to give businesses a competitive edge.

Hands on Lab Onsite tech lab where attendees can interact with the latest software offered by Nutanix. 


The Need

Create an easy way for the Hands on Lab team to manage their waitlist of attendees who are looking to interact with one of the 50 laptops displayed at the conference

Results

  • Helped client book more 1:1 product demos by 25% 
  • Increased brand awareness using the mobile guest engagement platform
  • Boosted Next Conference App downloads while attendees waited