NextME Helps Deckel & MoneyPenny Deliver a Top Notch GE Appliance Exhibit

Deckel & MoneyPenny Exhibits is a full service brand experience agency that helps exhibitors achieve maximum value from their trade show marketing investment.


The Need

To help Deckel & MoneyPenny’s client, GE Appliances, manage their waitlist of retail stores who wanted to buy their products at wholesale. The goal was to find a way to “prep the line” of potential buyers using a guest engagement platform while consumers waited to see a GE Appliance expert at their exhibit.

Results

  • Improved the attendee check-in experience by eliminating over-crowded exhibits
  • Increased 1:1 consultation times between GE Appliance sales reps and attendees by 25%
  • Saved their client GE Appliances upwards of $5,000 from using outdated and costly pagers